Not Just Another Company

We believe in rewarding both our team and individual staff members for their commitment to our clients' success. We know that passionate, dedicated, and engaged professionals (who love their jobs) deliver better results for their clients.

Taradel Team

We have fun when we help our clients execute successful marketing campaigns. From in-house games and contests, to charity work that helps our community and non-profit organizations, a positive corporate morale and enjoyable work environment are critical components of who we are and what we do.

Our diverse staff of talented professionals maintains a healthy work and life balance.

Sound good? Check out the Join Our Team page to learn more.

Our Top Proficiencies

Based on percentage of (non-administrative) team members' expertise and experience.

Every Door Direct Mail® 95%

Printing Services 95%

Personalized Mail 90%

Creative & Graphic Design 80%

Marketing Campaign Management75%

Digital Marketing 75%

Integrated Marketing 75%

Marketing Consultation 70%

Meet Our Executive Team

Jim Fitzgerald

Jim Fitzgerald
Founder and Chief Executive Officer

Jim founded Taradel LLC in 2003 after decades of successful print industry management experience. Under Jim's leadership, Taradel has grown from a home-based startup, to multimillion dollar entity, with partnerships that include international corporations and government contracts.

Jim has led Taradel to Inc. 5000 status for 10 consecutive years and was recently honored for building one of Richmond, VA's "Top 25" companies.

Tom McNally


Tom has over 20 years of finance and operational experience including 15 years at Capital One, one of the largest marketers in the United States. Tom is a results-driven business leader and CPA with experience helping innovative companies achieve their goals. His diverse experience at large Fortune 500 companies and start-ups includes financial planning, cash flow management, and managing complex accounting.

Michael Chambers

SVP, Sales and Business Development

For 15 years, Michael has held a variety of roles for privately held, venture-backed startups and Fortune 500 companies. Most recently, Michael has delivered results within the Human Capital Management space, where he developed a passion for building sales teams and implementing sales processes. Today, Michael heads Taradel's business development and strategic partnership efforts and works with some of the biggest brands in the world.

Wendy J. Urquhart

VP of Business Development

Wendy is a top producing sales and business development professional with over 20 years of strategic account management experience. Since 2009, she has closed millions in sales for Taradel and successfully developed relationships with national brands, associations, agencies and franchises across a variety of industries including retail, automotive, medical and home improvement.

She has extensive expertise in the USPS Every Door Direct Mail (EDDM) program and leads the onboarding and training efforts for Taradel's white label partners and resellers

Chris Barr

Director of Marketing

Chris has successfully managed the development, implementation, and execution of integrated marketing campaigns for thousands of clients over the last decade. In addition to his work with clients, Chris has spearheaded Taradel's in-house marketing efforts, including product and vertical development initiatives, since 2006. His areas of expertise include copywriting, CSS, email marketing, paid and organic search, web analytics, eCommerce optimization, UX testing, marketing automation, and graphic design.

Michael Krentz

Director of Sales

Michael has led a successful career in sales for companies specializing in products ranging from medical devices to marketing collateral. Michael's team-oriented approach is integral to our consistent sales performance and upbeat corporate culture. Michael is also responsible for our ongoing and uber-competitive "Championship Belt" sales contest. Ask him about it.

Dani Wolf

Creative Services Manager

Dani started out as a Graphic Designer for Taradel in 2011, and now heads the company's Creative Services team. She graduated from Virginia Commonwealth University in 2010 with a Bachelor in Fine Arts and Graphic Design. Dani has been instrumental in the growth and success of Taradel and has helped shape the company's customer-centric culture. She maintains expert-level proficiencies in the following areas: Adobe Creative Suite, Illustrator, InDesign, Photoshop, corporate branding, typography, pre-flighting, and print production management.

Russell Smith

Director of Information Technology

Russell Smith has been working in IT for financial, medical, and government entities since 2001. Before working at Taradel, Russell led a development team to restructure a jail management system for a local government entity, completed a lung allocation score calculator for a medical organization, and developed a new check disbursement system for a financial institution. Before working in IT, Russell taught high school English and science and coached basketball.