Promo details
Limited-Time Summer Splash Savings
Enter code at checkout to claim your Summer Splash savings.
- SPLASH100 — Save $100 on orders $1,000+
- SPLASH250 — Save $250 on orders $2,500+
- SPLASH500 — Save $500 on orders $5,000+
- SPLASH1000 — Save $1,000 on orders $10,000+
Plus, get free design service with any order!
*Limit one promo code per customer. Offer may not be combined with any other offer or promotion. No cash value. Only valid on purchases through Taradel or everydoordirectmail.com. Expires 09/30/26.Neighborhood Advantage™
Get the exposure of saturation mail with the control to exclude specific addresses — maximizing reach, minimizing waste, and qualifying for discounted postage.
What is Neighborhood Advantage™
Neighborhood Advantage™ is a smart saturation mail product built around carrier routes.
You mail to 80% or more of a route to qualify for discounted postage — while still excluding specific addresses when it makes sense.
For example:
You get broad local reach with smarter control — the best of both worlds.
You mail to 80% or more of a route to qualify for discounted postage — while still excluding specific addresses when it makes sense.
For example:
- A gym excludes current members
- A dentist excludes existing patients
- A restaurant excludes employees
- A home service business excludes recent customers
You get broad local reach with smarter control — the best of both worlds.
Why Choose Neighborhood Advantage™
Discounted Postage, Broad Reach
Mail to 80%+ of a carrier route and qualify for low postage rates.
Smart Address Exclusions
Remove existing customers or employees from your mailing.
Less Waste, More Efficiency
Avoid wasted mailers and focus your budget where it matters most.
Built for Local Growth
Ideal for businesses that want strong neighborhood visibility with smarter control.
Everything you need for smarter saturation direct mail
From targeting to reporting, Neighborhood Advantage™ makes it easy to reach the right households—without wasting budget on the ones you don’t need.
Smart local targeting
Reach 80% or more of local carrier routes and exclude addresses like current customers, employees, etc.
Professional design tools
Create stunning postcards with our easy-to-use design platform or choose from hundreds of templates.
You stay in control
Choose your in-home dates, define your audience, and set exclusions. We handle all the rest.
USPS optimized
Neighborhood Advantage™ qualifies for postage discounts by meeting carrier saturation requirements.
No mailing list needed
Your postcards are delivered to the bulk of homes in targeted routes—minus any addresses you exclude.
ROAS reporting included
Monitor your campaign performance with detailed analytics and ROI tracking tools.
Neighborhood Advantage™ Vs. Every Door Direct Mail®
Choose the right solution for your advertising needs
| Features | Neighborhood Advantage™ | EDDM® |
|---|---|---|
| Target entire neighborhoodsChoose specific neighborhoods and routes | ||
| Mailing lists requiredNeed to upload or buy a contact list | ||
| Flexibility | ||
| USPS costsGet low postage rates | ||
| Informed Delivery®Preview mail in daily USPS email | ||
| Campaign trackingGet status updates and ROAS reporting | ||
| Real, human supportSpeak to direct mail experts anytime |
Who’s it For?
Neighborhood Advantage™ is ideal for local businesses that want broad neighborhood reach without sacrificing control.
Popular industries include:
Popular industries include:
- Home Services (HVAC, roofing, lawn care, pest control, etc.)
- Restaurants (pizza, takeout, family dining, catering)
- Medical & Wellness (dental, chiropractic, med spa, PT)
- Gyms & Fitness Studios (new member + reactivation)
- Real Estate + Local Retail
See Neighborhood Advantage™ in Action
Let’s say you’re a landscaper preparing for spring.
You want to mail to homes in your service area — but you don’t want to:
You get the exposure of saturation mail — without the waste.
You want to mail to homes in your service area — but you don’t want to:
- Send postcards to your current customers
- Mail to employees
- Hit vacant or internal addresses
You get the exposure of saturation mail — without the waste.
See Neighborhood Advantage™ in Action
ROAS Report Included with Every Order
With Neighborhood Advantage™, your campaign doesn’t end when the mail hits homes—it ends with reporting.
After your mailing campaign finishes, Taradel provides a ROAS Report using customer-provided sales data to measure how the mailing performed and help you understand your true return.
Your report helps answer:
With Neighborhood Advantage™, your campaign doesn’t end when the mail hits homes—it ends with reporting.
After your mailing campaign finishes, Taradel provides a ROAS Report using customer-provided sales data to measure how the mailing performed and help you understand your true return.
Your report helps answer:
- Did the campaign generate real revenue?
- What was the ROAS?
- Which offer performed best?
- Should we repeat, expand, or adjust the next drop?
Need campaign help?
Our US-based marketing experts are here to help you create campaigns that convert. From concept to completion, we've got you covered.
Phone support
Free 1-on-1 call with a small business marketing expert.(800) 481-1656 Mon–Fri,
9AM–5PM ET
Frequently asked questions
Everything you need to know about our design services
Neighborhood Advantage™ is an address-based carrier route saturation product that mails to 80% or more of a carrier route (to qualify for discounted postage), while still allowing you to exclude certain addresses when needed.
EDDM® is a simpler “every door” approach with fewer exclusions.
EDDM® is a simpler “every door” approach with fewer exclusions.
Hitting 80% of the postal route qualifies the campaign for carrier route saturation postage discounts while still giving flexibility to exclude some addresses.
Yes! This is one of the key benefits of Neighborhood Advantage™. Many businesses exclude current customers, members, or other groups to reduce wasted spend.
We use conversion tracking methods including QR codes, promo codes, call tracking, clicks, and phone calls to generate a data-driven ROAS Report after your campaign ends (using customer-provided sales data).
Direct Mail & Digital Advertising Solutions
4192 Innslake Drive
Glen Allen, VA 23060
Glen Allen, VA 23060
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EVERY DOOR DIRECT MAIL®, EDDM®, EDDM RETAIL®, EDDM BMEU®, UNITED STATES POSTAL SERVICE®, U.S. POSTAL
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Service® and are used with permission under license.
Taradel, LLC is an independent provider of print and mail services that is an authorized affiliate of the
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contact with Taradel.
