Taradel blog

Direct Mail and Digital Ads Work Better Together, New Study Shows

A recent study conducted by Taradel LLC, a Virginia-based martech firm, found that multichannel...

What Is a Good Direct Mail Response Rate and How To Improve It

Direct mail campaigns have been implemented by businesses across most industries for decades. The...

What Is Direct Mail and How Can It Benefit Your Business?

If you've ever received a piece of advertising mail, such as a postcard or flyer in your mailbox,...

Why acquiring real estate clients is so hard — and what to do about it

A version of this article was first published on the Gene Marks blog.

Postcards help organizations hire more bus, truck drivers

Are you struggling to find and hire bus drivers? Truck drivers? As we cross the mid-point of 2022,...

Targeting: The Backbone of Any Multi-Channel Marketing Campaign

Growing a small- or medium-sized business (SMB) is no small feat. And marketing it successfully?...

How to Play with the Big Brands: 3 Customer Acquisition Techniques to Copy Right Now

Playing against the big names in your niche can feel like an uphill battle. How can you compete...

Multi-channel Campaigns: How Some Real Estate Agents Stand Out with Great Marketing

Real estate can be a challenging and demanding field, but also a rewarding one filled with ample...

Why Every Restaurant Should Invest in Direct Mail Marketing

Today, we live in a world where everything seems to be moving online – especially when it comes to...

Now Hiring: How to Reach (and Hire) Qualified Candidates in 2022

Over the course of the last few years, the hiring landscape has been drastically, and perhaps...