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Associate Director, Marketing
PetIQ is a national provider of affordable verterinary care and pet wellness services. To support growth across six locations, they needed a way to cut through a crowded market, engage local pet owners, and drive new customer acquisition.
PetIQ partnered with Taradel to launch a targeted, multichannel campaign designed to drive new customer acquisition and increase brand visibility across local markets. The strategy combined direct mail, digital advertising, and email to deliver consistent messaging and repeated exposure to local pet owners.
To reach high-value local homeowners with above-average household incomes, PetIQ deployed the following:
Powered by Taradel, PetIQ's multichannel campaign generated strong results, elevating brand awareness and customer engagement across six markets.
By combining Every Door Direct Mail® with digital advertising and email, PetIQ successfully reached local pet owners at scale and converted awareness into new customers across multiple markets.
The multichannel approach reinforced consistent messaging across touchpoints, driving measurable engagement while supporting long-term customer growth.
"Taradel has been a breeze to worth with! The postcard mailers are beautifully made and always catch the eyes of our customer base."
Katie Stella-Breeding
Marketing Director, Soistman Family Dentistry
"Taradel's ability to work with our vision ensured thousands of residents received life-changing information."
Sereen Banna
Litigation Paralegal, Downtown LA Law Group
"We attribute much of our success to our Taradel EDDM mailing campaigns. If you stick with it, you will have success with direct mail."
Dawn Templeton
Templeton Real Estate Group
Direct Mail & Digital Advertising Solutions
