Director of Communications
Weed Man Lawn Care is a trusted provider with 300+ locations across North America. To drive growth in New York, they needed a better way to reach local homeowners and turn high-intent leads into booked services and long-term customers.
Weed Man partnered with Taradel to launch a targeted multichannel campaign combining direct mail and digital ads -- ensuring consistent messaging, repeated exposure, and visibility among homeowners across eight New York locations.
Weed Man's integrated campaign, powered by Taradel, delivered, measurable engagement across both offline and online channels -- driving real leads, real calls, and real customers.
By combining Every Door Direct Mail® with digital advertising, Weed Man Lawn Care successfully reached high-intent homeowners at scale and converted interest into booked services.
The multichannel approach reinforced messaging across touchpoints, driving measurable results while supporting long-term customer growth. This campaign shows how pairing print and digital can deliver stronger performance than relying on a single channel alone.
"Taradel has helped increase our presence in our community through the EDDM® service and was instrumental in reaching a broader audience and effectively communicating our message."
Solanyi Pena
Academy for Urban Leadership Charter School (AULCS)
"Taradel's ability to work with our vision ensured thousands of residents received life-changing information."
Sereen Banna
Litigation Paralegal, Downtown LA Law Group
"We generated over $80,000 from our highly targeted mailing campaign. The Taradel team was easy to work with and extremely supportive throughout the process."
David Ellingwood
Ellingwood Angus / Vermeer
Direct Mail & Digital Advertising Solutions
