Taradel Blog | healthcare marketing

“What works in one market doesn’t always work in another”

[INTERVIEW] Finding the Right Marketing Mix for a Niche Audience | Hawaii Surrogacy Center

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Marketing a niche service comes with a unique challenge: you don't need to reach everyone—you need t...

the postcard was my sign

“The Postcard Was My Sign”: How Direct Mail Can Turn Consideration Into Action

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For most businesses, a postcard is a marketing piece. But for one potential surrogate in Virginia, r...

90+ new patients | EDDM Testimonial

[CASE STUDY] How Heartfelt Recovery Centers Gained 90+ Patients With Direct Mail + Email

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In addiction and mental health treatment, reaching the right person at the right time can be difficu...

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Patients Can't Choose a Practice They've Never Heard Of...

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Why Direct Mail Helps New Medical Practices Build Trust Before Patients Ever Need an Appointment Ope...

FILL YOUR CALENDAR this back to school season

Every Parent Has a Back-to-School Checklist. Make Sure Your Practice Is On It.

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Back-to-School Healthcare Marketing: How Direct Mail Helps Attract More Patients Every parent knows ...

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Mailers That Support Preventive Care

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Healthcare Marketingmailers can directly support preventive care by reminding people to take action ...

We Talked to 10 Medical Practices... Here's What They Had to Say about Healthcare Marketing

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Healthcare marketing in 2025 is all about staying ahead of the curve—and that’s no small feat. Betwe...

Why the Healthcare Sector's Direct Mail Response Rates Trump Other Industries | The Power of Tangibility in Healthcare Marketing

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In healthcare, trust is everything—and direct mail consistently proves its ability to build it.