Taradel Blog | direct mail marketing campaign

industry response rates for direct mail

Benchmarking Direct Mail Response Rates by Industry

Direct Mail Tips direct mail marketing campaign direct mail direct mail advertising direct mail response rate increase response rates enhance mail campaigns customer engagement strategies

Direct mail performance varies by industry, audience, and message quality. Benchmarks help businesse...

how to segment mailing lists

How to Segment Your Mailing List for Maximum Direct Mail Impact

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Direct mail marketing works best when you use audience targeting to get the right message to the pro...

why direct mail works

The Psychology Behind Why People Respond to Postcards

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Postcard postal campaigns have unique benefits that other marketing campaigns don't. They have a uni...

tracking multichannel campaigns

How to Track Multi-Channel Campaigns: From Mail to Clicks

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Tracking results across multi-channel campaigns is no longer optional. It is essential. Every click,...

REPURPOSE CONTENT FOR DIRECT MAIL

Creative Ways to Repurpose Existing Content for Direct Mail Campaigns

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Content repurposing gives you a direct path to stronger direct mail results by turning the assets yo...

How to Integrate Seasonal Trends Into Your Direct Mail Calendar

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You can make your direct mail marketing campaign more successful by planning it around the times of ...

effective postcard design

How to Design a Postcard That Works in 3 Seconds (or Less)

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When your postcard hits the mailbox, you’ve got three seconds to make an impression. That’s it. Befo...

Scarcity, Urgency, and FOMO: Psychological Triggers That Belong on Your Mailer

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You’ve got something great to offer. Now let’s make sure your audience knows they can’t afford to mi...

How Electricians Can Use EDDM to Grow in New Service Areas

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Expanding your electrical business into new neighborhoods doesn't have to be complicated. With the r...

How to Build a Direct Mail Funnel for Home Services That Actually Converts

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A mail funnel helps home service businesses find new customers and turn them into bookings. It works...