As franchise marketing professionals, we know it’s important to stay up to date on franchise news an...
Sharing marketing best practices and helping solve problems are part of your role as a franchise mar...
Marketing for a franchise can be hard work; not only do you have the standard budgetary and performa...
Welcome to the second EDDM® Expert Podcast episode! Each week we will bring you a new podcast from o...
Welcome to the first EDDM® Expert Podcast episode! Each week we will bring you a new podcast from on...
When EDDM® launched, small business owners went from thinking, "...direct mail is too hard" to "I'm ...
As a franchise business owner, you have a closet full of different hats, some of which have grown as...
Did you know? Direct mail produces about $2.05 trillion in sales, or 8.7% of the total US GDP each y...
In theory, the Holidays should be fun. They’re a time to celebrate with family and a reminder to tak...